Head of Growth
B2B SaaS
- The problem
- A content calendar that kept slipping because every post needed research, a draft, images and SEO from four different tools and two people.
- The workflow
- Blog creation workflow — Kiki (SEO brief) → Sage (draft) → Felix (visuals) → Amber (social) → WordPress publish, with sign-off at each gate.
- What changed
- A month of content shipped in a week.
“We shipped a month of content in a week. The Workalongs handoff just… works.”